Communities

Empowering Local Communities


Tourism can bring positive and transformative changes to local communities around the world: distributing wealth, creating new sources of income that can curb migration from rural areas, helping preserve cultural traditions, protecting the surrounding environment and offering local workers a way to become entrepreneurs.

Therefore, in this line of work we promote initiatives and projects focused on the search for the empowerment local communities through dignified, participatory, planned and sustainable development, simultaneously integrating the protection, recovery and strengthening of natural resources in local areas.
 

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Alliance with Planeterra to promote community tourism

We are working with Planeterra on an ambitious program to reimagine the way the hospitality industry can partner with community tourism initiatives around the world.

Our goal is to generate a greater impact on the local communities of the destinations where Iberostar is present and, in doing so, promote community development, protect the environment and celebrate local cultures and traditions.

Planeterra, a non-profit organization that uses community tourism to change lives.